John Wallace

Digital & Design

Hey, glad you could be here.I'm a student of Photography and Digital Marketing, specialising in automotive photography, copywriting and social media marketing- let me show you my work.

Reach Out

If you'd like to speak with me, you can either fill out the form below (which will get sent to my email), email me directly at [email protected], or DM me on Instagram/Facebook.

Blog

Welcome to the Jungle

11-02-2020Today the site goes live, months of planning and countless sleepless nights are finally coming to fruition- the endless researching, testing, tears and triumphs culminate in this one glorious moment.Not really.Testing, testing- site live? Great, that was easy.Billy Blue's Institute of Design Course CAC102- Command and Capture asks for the creation of a blog as a learning process, so here we are! Please bear witness to the beginning of my tertiary education in Photography.-J

Dear Dilate Digital

16/02/2020Copywriting is an artform, and as a huge fan of stories and story telling, it speaks to me on a spiritual level (lol). Probably my favourite technique is 'colloquial copy', where the writer writes the same way they'd talk, or should talk, when having a yarn with someone about something they like- laid back, relaxed, easy to read/listen to but with a dash of passion, a spritz of zest and a hint of humour.Here is a piece of copy, in the colloquial style, that I think might just be my best yet. Hope ya think so too.-Blue Leader, Clear to Engage--BEGIN TRANSMISSION--Hey guys!That may have been the greatest ad I've ever had the pleasure of reading (responding to Dilate Digital's Ad looking for a 'Digital Marketing Account Manager), and I've read a few. I love that you're so down to earth, to the point, and clear with what you're looking for.The idea of an awesome learning environment where we can get sh#t done sounds so rad. Such a progressive, forward-thinking work environment is pretty hard to find now, and the fact that you guys understand skills can be taught, but attitude is inherent is pretty awesome to hear from a potential employer.I want in.If you're interested in someone that ticks the bosses, that when the big-boss says 'why did you hire them?', and you can say 'I followed the process, sorry' chuck my resume and cover letter in the bin and keep looking (or, politely explain other candidates were more qualified :crying face:). Otherwise, keep reading.I am one of the hardest working, passionate and driven people you'll meet. Sounds like cliche tripe, and everyone loves to spout it in a resume. But take a chance on me and I'll prove it, and you'll never regret it.I guarantee it.I've held the belief that whatever you do, be amazing at it, for a long time. I've stuck true to that idea while working as a chef, as a fibreglass boat builder, an irrigation technician (read: trench-digging pipe layer) and while selling cars- for three and a half weeks, the culture was incredibly brutal and wasn't stoked on the idea of 60 hour weeks, but damned if I didn't work hard and excel at it.While selling used cars, I started really exploring digital marketing- doesn't matter how awesome your sales pitch is if no-ones there to hear it.And I loved it.Since then, I've been researching the profession, researching the companies, learning the skills and studying courses. I hugely enjoy the data-driven aspect of Google Analytics, making informed choices seems obvious, and I'd love to explore further the artform of content creation and visual advertising.I haven't got any qualifications (except Google Analytics- finished beginner and halfway through advanced!), I haven't got any marketing experience, I've never really worked in an office and I didn't finish uni. But I know I can work, I love work and I love to learn. I'm a research freak and a workaholic (great show btw). I love to laugh and make other people laugh, and if this is making you think, maybe lets give this guy a chance? You might be a genius.Take a chance on me, and let me get to work. Call me, and let me be the best chance you ever took.Best,
John Wallace
0400 890 760
(thats Zero Four Zero Zero, Eight Nine Zero, Seven Six Zero :thumbs-up emoji:)--END TRANSMISSION--Did ya like it? I sure liked writing it. Let me write more?HMU @ 0400890760Also, I put another button on this page, see below (resume).This website is a test project, some of the services listed in the 'services' section are things I'm learning, rather than have actually learnt.

[Funny, yet sophisticated title]

DateDose of wisdom.

Services

I currently offer;Photography- automotive, product or personal photo shoots around the Perth Region.Copywriting- articles, blog posts and marketing material in a variety of different tones and styles.Editing- the highest level of professional and personal editing, from articles and copy to cover letters and resume proofing.Brand audit and strategy- if you need a little bit of help to help bring your brand vision to reality, or need a ground-up development of an idea in your head, make sure you've got a sound strategy and brand identity.Google Analytics- installed on your sites, reports in your inbox. Personal advice and explanation of what the numbers mean.